The businesses-for-sale marketplace: a snapshot
Thousands of buyers and sellers have taken part in the latest BusinessesForSale.com quarterly survey. Respondents answered from more than 15 countries, including the UK, USA, Australia, Canada and South Africa. Over 70% of respondents were aged 42 and older, with 20% of those wanting to buy or sell a business being female. We outline some highlights below.
Seller trends
The survey reveals that although economic conditions may be biting – nearly a third surveyed have received a much worse than expected response from potential buyers – all is not doom and gloom, as around a fifth (21%) have received the level of interest they had expected and 21% have received more interest than predicted.
Sixteen percent of respondents believe that business sales are moderately undermined by buyers struggling to raise funding, with more than 14% believing this is having a significant effect. However, over 40% of sellers have not received any interest from serious buyers, a statistic which may suggest their businesses are overvalued, or they are not providing enough detail in their advertising material.
Asking price flexibility was also covered, with over a third of those surveyed happy to exercise moderate flexibility to generate a sale.
Lastly, over 30% of respondents use word-of-mouth as a way of advertising their business for sale, while 31% use other web-based resources and only 3% advertised their business for sale in trade press.
Buyer trends
The most popular sector among prospective buyers was cafes and restaurants (being of interest to 34% of those polled), followed by food businesses (26.6%), franchise resales (20.9%) retail (20%) and hotel, guesthouses and B&Bs (21.9%). While some respondents were interested in just a single sector, many were browsing for several businesses, sometimes in highly disparate sectors.
Over 40% of buyers surveyed are prepared to buy a struggling business if it is realistically priced. Only 12.8% believe that ongoing economic turbulence influences their choice of sector.
Sellers were also asked how difficult they had found it to raise finance. Of those who had begun the process of obtaining finance, 43% profess to be having few problems in getting funding, 30% say they have encountered some problems, while 26% have found it difficult to raise finance.
Eighty-three percent of buyers have encountered some overpriced businesses and sellers who are inflexible with their asking price. Of those, 20% think many prices seem excessive and 10% found prices are mostly excessive with only a few sellers willing to lower their price.
The most popular reasons given for buying a business rather than starting from scratch were financially motivated, such as wanting to generate an immediate income (49.5%), believing buying to be a more cost-effective way to get into business (38%) and the risk of failure perceived to be lower (34%).
The majority of those surveyed (67.6%) used internet-based resources other than BusinessesForSale.com to search for a business.
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Profiling Questions
Please select your age group
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Answer Options
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Percentage
|
|
18-25
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1.9%
|
|
26-33
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9.5%
|
|
34-41
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18.6%
|
|
42-49
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25.1%
|
|
50-54
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22.0%
|
|
56 and over
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22.8%
|
What is your gender?
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Answer Options
|
Percentage
|
|
Male
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79.7%
|
|
Female
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20.3%
|
What country do you live in?
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Answer Options
|
Percentage
|
|
Australia
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10.4%
|
|
Canada
|
10.1%
|
|
France
|
1.1%
|
|
Greece
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0.6%
|
|
India
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5.6%
|
|
Ireland
|
1.9%
|
|
Malaysia
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1.3%
|
|
Mexico
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0.2%
|
|
New Zealand
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1.2%
|
|
Portugal
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0.4%
|
|
Singapore
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0.8%
|
|
South Africa
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13.7%
|
|
Spain
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2.0%
|
|
Thailand
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1.2%
|
|
UAE
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0.9%
|
|
UK
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21.1%
|
|
USA
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16.3%
|
|
Other
|
11.2%
|
Are you a Buyer or a Seller?
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Answer Options
|
Percentage
|
|
Buyer
|
78.4%
|
|
Seller
|
21.6%
|
What sector is your business in?
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Answer Options
|
Percentage
|
|
Agriculture
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4.8%
|
|
Business Services
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8.4%
|
|
Cafes and restaurants
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14.7%
|
|
Catering Services
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1.8%
|
|
Education/ Nurseries
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3.3%
|
|
Engineering
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6.2%
|
|
Entertainment and recreation
|
5.7%
|
|
Food
|
8.6%
|
|
Franchise Resales
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3.7%
|
|
Internet
|
2.2%
|
|
Health & Beauty
|
4.2%
|
|
Healthcare
|
4.4%
|
|
Hotels, Guesthouses and B&Bs
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15.8%
|
|
Home Services
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2.0%
|
|
Maintenance
|
2.9%
|
|
Manufacturing
|
8.8%
|
|
Miscellaneous Services
|
3.7%
|
|
Pubs, Bars & Nightclubs
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4.2%
|
|
Real Estate/ Property
|
9.7%
|
|
Retail
|
16.7%
|
|
Tech & Media
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2.6%
|
|
Wholesale & Distribution
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7.5%
|
|
Other
|
1.0%
|
How has the response been so far from potential buyers?
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Answer Options
|
Percentage
|
|
Much more interest than expected
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10.2%
|
|
Slightly more interest than expected
|
11.0%
|
|
About the level of interest I expected
|
20.7%
|
|
Slightly worse than expected
|
19.9%
|
|
Much worse than expected
|
28.9%
|
|
I’ve only just put it on the market
|
9.2%
|
To what extent is selling your business being undermined because buyers are struggling to raise enough funding?
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Answer Options
|
Percentage
|
|
To a significant extent, even though my business has a strong track record and balance sheet
|
14.2%
|
|
To a significant extent, probably because banks see my business as a risky investment
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4.0%
|
|
To a significant extent, probably because banks have not been impressed with the buyers so far
|
6.5%
|
|
To some extent
|
16.0%
|
|
To a minor extent, though I'm confident I'll find a serious buyer who can fund a deal
|
10.1%
|
|
Not noticeably
|
7.7%
|
|
I haven't had any serious buyers yet
|
41.5%
|
How flexible are you prepared to be with your asking price?
|
Answer Options
|
Percentage
|
|
Very flexible - I want a quick sale
|
22.7%
|
|
Very flexible - I have to be realistic about the shortage of bank credit and spluttering economy
|
18.8%
|
|
Moderately flexible - Because there is a shortage of bank credit but I have a strong business
|
35.1%
|
|
Not very flexible - I believe I will find a buyer willing to meet the asking price soon
|
13.3%
|
|
Not very flexible - I'm in no rush to sell and am prepared to be patient
|
10.2%
|
What are your reasons for selling?
|
Answer Options
|
Percentage
|
|
Retirement
|
41.5%
|
|
Illness
|
11.0%
|
|
Divorce
|
2.5%
|
|
Seeking new challenge
|
40.4%
|
|
Challenging trading conditions
|
7.8%
|
|
Value of business is at its peak
|
7.2%
|
|
Increasingly difficult to thrive in this sector
|
7.0%
|
What media do you use to advertise your business for sale other than BusinessesForSale.com?
|
Answer Options
|
Percentage
|
|
Other classified listings websites
|
24.7%
|
|
Other Internet
|
31.1%
|
|
Newspapers
|
10.6%
|
|
Trade Press
|
3.3%
|
|
Word of mouth
|
30.2%
|
|
Other
|
18%
|
What sector(s) are you considering?
|
Answer Options
|
Percentage
|
|
Agriculture
|
8.7%
|
|
Business Services
|
20.9%
|
|
Cafes and restaurants
|
34.0%
|
|
Catering Services
|
8.4%
|
|
Education/ Nurseries
|
5.3%
|
|
Engineering
|
7.3%
|
|
Entertainment and recreation
|
11.2%
|
|
Food
|
26.6%
|
|
Franchise Resales
|
20.9%
|
|
Internet
|
9.5%
|
|
Health & Beauty
|
7.0%
|
|
Healthcare
|
6.1%
|
|
Hotels, Guesthouses and B&Bs
|
21.9%
|
|
Home Services
|
6.1%
|
|
Maintenance
|
7.5%
|
|
Manufacturing
|
16.9%
|
|
Miscellaneous Services
|
9.0%
|
|
Pubs, Bars & Nightclubs
|
16.5%
|
|
Real Estate/ Property
|
14.9%
|
|
Retail
|
20.0%
|
|
Tech & Media
|
4.9%
|
|
Wholesale & Distribution
|
21.2%
|
|
Other
|
14.3%
|
Which of these statements applies to you?
|
Answer Options
|
Percentage
|
|
I want a business with a good track record and I’m prepared to pay a premium for it
|
41.2%
|
|
I’d prefer a business with untapped potential to one which is profitable but has little scope for growth
|
30.6%
|
|
I’m prepared to buy a struggling business if it's priced realistically
|
41.8%
|
|
I would enjoy the challenge of turning round a struggling business
|
29.1%
|
|
The ongoing economic turbulence has influenced my choice of sector
|
12.8%
|
|
I’m expecting to find bargains because of the economic climate
|
38.5%
|
|
I’m expecting to find bargains because banks are reluctant to lend but I don't need to borrow much, or any, cash
|
25.7%
|
How difficult have you found it to raise finance? 1-5 (one being very easy)
|
Answer Options
|
Percentage
|
|
Not thought about it yet
|
33.9%
|
|
1
|
14.4%
|
|
2
|
13.8%
|
|
3
|
19.9%
|
|
4
|
9.1%
|
|
5
|
8.9%
|
How realistic are sellers being with their asking prices?
|
Answer Options
|
Percentage
|
|
Very realistic - prices are generally pitched about right
|
7.9%
|
|
Fairly realistic - even when prices are inflated, sellers generally seem willing to compromise
|
8.8%
|
|
It varies - some buyers are realistic and flexible, some are not
|
53.1%
|
|
Fairly unrealistic - Many prices seem excessive, although some sellers are willing to compromise
|
20.0%
|
|
Very unrealistic - Prices are mostly excessive and few sellers are willing to lower their price
|
10.1%
|
What are your reasons for buying a business instead of starting from scratch?
|
Answer Options
|
Percentage
|
|
To avoid stress of start-up phase
|
32.8%
|
|
I don’t excel at/enjoy the creative and branding side of business
|
6.0%
|
|
I’m too old to start from scratch
|
19.2%
|
|
Lower risk of failure
|
33.8%
|
|
Immediate income
|
49.5%
|
|
Easier to raise finance
|
22.7%
|
|
More cost-effective to buy an established business
|
38.2%
|
|
Other
|
5.4%
|
What media do you use to search for a business to buy other than BusinessesForSale.com?
|
Answer Options
|
Percentage
|
|
Other classified listings websites
|
50.6%
|
|
Other Internet
|
67.6%
|
|
Newspapers
|
32.7%
|
|
Trade Press
|
13.9%
|
|
Word of mouth
|
28.0%
|
|
Other
|
3%
|
For detailed survey information plus further infographics please contact press@businessesforsale.com.